Topic

Your site vs their platform

Why owning the sale beats renting the audience.

3 notes

2026-07-05 · 5 min read

What does a marketplace really take from each order?

The headline commission is not the whole story. Add fulfilment, storage and forced ads and the platform's real cut reshapes the case for your own site, on Amazon and Blinkit alike.

2026-06-28 · 4 min read

What does TikTok Shop really cost you?

The 6 percent fee is the headline. Add content, creators and ads and the real cost of selling there looks a lot like Amazon.

2026-06-25 · 4 min read

Everyone ships a chatbot. A storefront should sell.

The category is filling with chat widgets that answer questions. The interesting question is who owns the agent that actually sells.